IQOS store is working as both an experimental and a functional universe combined together in order to satisfy and educate the adult smokers. The store consists of two interconnected areas: one is a commercial area where customers can purchase IQOS devices, accessories, can receive information regarding our products, perform a guided trial and also test our device within our lending program and the other area is the relaxation one designed as a lounge that includes technological devices such as tablets and TVs but also a couch and a minibar.

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